Last year the Gunn Report proclaimed Egyptian Director Ali Ali as one of the world’s most awarded directors. He has won no less than six Lions in Cannes and has been granted Best Director twice at the Dubai Lynx. He is famous for the Never Say No to Panda campaign, which got over a 100 million hits on YouTube.

This man, this name, this legend. We are super proud to welcome him to the Smarthouse roster.

Wanna know more about this master of the Middle East, check his 4 pages-interview in this week’s Adformatie.